Show Organizers Announce that Vision Expo+, a Complimentary, Virtual Extension of the Vision Expo Experience will be offered April 1-8, 2022

Vision Expo East 2022 Content to be Delivered through the ShopVISION Platform

Alexandria, VA – March 23, 2022 – The Vision Council and RX, co-organizers of Vision Expo, today announce that Vision Expo+, a complimentary digital extension of the Vision Expo experience, will be offered from Friday April 1 to Friday, April 8, 2022.  Vision Expo+ will be delivered through ShopVISION, Vision Expo’s global sourcing platform.

VisionExpo+ extends the Vision Expo experience in a virtual format to accommodate members of the vision care community from around the globe who are unable to physically attend Vision Expo East 2022.  Vision Expo+ will offer a number of virtual experiences, including online showrooms from Vision Expo East’s more than 360 exhibitors and recorded content from events taking place at The Bridge, the main stage destination for collaborative learning, including EYE2EYE Series discussions.

“This digital experience extends the product discovery and sourcing benefits that make Vision Expo the ultimate event in eyewear and eyecare,” said Matthias Clock, Marketing Director, Vision Expo and ShopVISION.  “Since ShopVISION’s launch with Vision Expo+ in 2021, we’ve made a number of significant improvements to our marketplace platform, including a new Request for Quote (RFQ) feature, expanded content offerings, and over 6,000 new SKUs from suppliers. We welcome all industry professionals to come and source products and establish new vendor relationships on our platform.” 

To gain access to Vision Expo+ offerings, register for ShopVISION here by clicking the “Sign in/Join” button and then “Register Now.” ShopVISION and Vision Expo+ are being offered on a complimentary basis to all eyecare providers, buyers and all Vision Expo East 2022 exhibitors. Registrants who signed up for Vision Expo+ ahead of previous Shows do not need to register again.

Vision Expo+ is delivered through ShopVISION, the new global digital sourcing solution built for optical and optometric providers. Created in partnership with Balluun, the world category leader in business-to-business marketplace technology, the state-of-the-art platform is designed as a one-stop virtual marketplace and year-round global hub for buyers to connect with suppliers and source vision care products and services. ShopVISION currently features more than 500 brands and more than 4,800 products across diverse categories, including frames, lens processing, medical and diagnostic, and business and practice management.

Vision Expo East 2022 will take place at the Jacob Javits Center in New York City from March 31–April 3, 2022. The Show’s educational program, together with OptiCon®@Vision Expo, will open Thursday, March 31 and the Exhibit Hall will open Friday, April 1. To register, click here.

For more information on Vision Expo, visit and follow Vision Expo’s social media channels, Facebook, Instagram, Twitter and LinkedIn.   

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About Vision Expo
Vision Expo East and West are trade-only conferences and exhibitions for eyecare and eyewear presented by co-owners RX and The Vision Council. Vision Expo is the complete event for ophthalmic professionals, where eyecare meets eyewear, and education, fashion and innovation mingle. In the Vision Expo Exhibit Hall, eyecare providers can discover trends, interact with new technologies and access innovative products and services. The Vision Expo education program is driven by the profession, offering content of the highest quality and relevance to enhance overall patient care. For more information, visit and follow Vision Expo on Facebook, Instagram, Twitter and LinkedIn.   

About The Vision Council
As the vision care leader in enabling better vision for better lives, The Vision Council positions its members for success by promoting growth in the vision care industry through education, advocacy, research, consumer outreach, strategic relationship building and industry forums.

About RX
RX is in the business of building businesses for individuals, communities and organisations. We elevate the power of face-to-face events by combining data and digital products to help customers learn about markets, source products and complete transactions at over 400 events in 22 countries across 43 industry sectors. RX is passionate about making a positive impact on society and is fully committed to creating an inclusive work environment for all our people. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.