Every Frame Has a Story-How to Tell It & Sell It!

Every Frame Has a Story-How to Tell It & Sell It!

September 19, 2019, 9:45 AM - 10:45 AM

Sands Convention Center - 304-S
Language:
English

Before you place a frame on the patient, it helps to know the story behind it. Where did the design come from? Why are certain materials and colors chosen? Who should you sell this frame to? How do you position it within your practice? What features and benefits does it offer and what is the big deal when it comes to branding? You will leave this course with a clear understanding of why certain frames are a better choice for some patients and how to present them properly.

Speakers

  • Jackie O'Keefe

    Speaker

    ABOC

    O'Keefe Optical Consultants

    Jackie O'Keefe, ABOC is licensed in Virginia and has been in the Optical industry since 1981. She is the Senior EDGEPro® Trainer for GPN...

Accreditations

  1. ABO Yes
  2. AOA Paraoptometric Commission No
  3. COPE No
  4. Florida State Board of Opticianry No
  5. Florida State Board of Opticianry – Technical No
  6. Florida State Board of Optometry No
  7. NCLE No
  8. New York State Opticians-Dispensing-Advanced No
  9. New York State Opticians - Contact Lenses - Advanced No
  10. New York State Opticians - Contact Lenses - Basic No
  11. New York State Opticians-Contact Lenses-Intermediate No
  12. New York State Opticians-Dispensing-Basic No
  13. New York State Opticians-Dispensing-Intermediate No
  14. Orals No
  15. Therapeutic No
  16. TQ-CEE No

Categories

  1. Track
    Business Solutions
    OptiCon - Business




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