Vision Expo Announced as TSNN Best of Show Finalist for OptiCon Partnership

May 29, 2018

Alexandria, VA – May 25, 2018 -- Reed Exhibitions and The Vision Council, co-owners of Vision Expo, are pleased to announce that Vision Expo has been nominated as a Trade Show News Network (TSNN) Awards Best of Show finalist. The award celebrates trade show excellence and innovation. Winners are determined by an online voting system.

In the award submission, Vision Expo featured its new partnership with OptiCon which brings the industry’s premier Opticianry and Contact Lens Technicianry education program to the largest gathering of eyewear and eyecare professionals. OptiCon @ Vision Expo launched at Vision Expo East 2018 in New York City.

“We are honored to be nominated for this award,” said Melissa Ashley, Senior Vice President of Reed Exhibitions. “It is particularly exciting to be recognized due to the success of OptiCon @ Vision Expo East, which delivered a new, engaging program for Opticians and Contact Lens Technicians and increased attendance among these important groups.”

"Opticians and Contact Lens Technicians are a vital part of the optical community," said Mitch Barkley, Vice President of Trade Shows at The Vision Council. "By joining forces with OptiCon and combining our resources, we were able to nurture connections with these key audiences and ensure a high quality and affordable Show experience."

Building on the success of Vision Expo East, Vision Expo West OptiCon attendees can expect access to a personalized and value-based experience package, including 15 hours of continuing education, an exclusive general session and welcome party, Exhibit Hall access and the opportunity to take ABO & NCLE review courses and Certification Exams.

In addition, Opticians and Contact Lens Technicians can connect in a dedicated OptiCon @ Vision Expo Hub in the Exhibit Hall, an area for networking with peers and access to key representatives from ABO & NCLE and its partners.

Social Media voting for this year’s TSNN award is now open and will end on June 16. Vote for Vision Expo here.

Vision Expo West will take place at the Sands Expo from September 26 – 29, with education beginning on September 26.

About Vision Expo
Vision Expo, the worldwide conferences and exhibitions for eyecare and eyewear, are trade-only events that draw more than 30,000 eyecare professionals each year. Co-owned by Reed Exhibitions and The Vision Council, Vision Expo gives back to the entire ophthalmic community. Proceeds are used by The Vision Council to educate consumers about the importance of vision care and the options in eyewear and other related products. In 2017, The Vision Council reached millions of consumers with its messages through marketing materials, public relations outreach and strategic partnerships. Vision Expo is a proud supporter of Think About Your Eyes, a national public awareness campaign, presented by The Vision Council and the American Optometric Association, designed to educate the public on the benefits and importance of getting an annual comprehensive eye exam. Keep this viral campaign going! Sign up at enroll.thinkaboutyoureyes.com. For more information, visit VisionExpoEast.com.

 


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