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1 - 12 of 18 results

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  • The Power & Politics of Disrupting Traditional Eyecare

    September 26, 2018, 1:30 PM - 3:30 PM, Sands Convention Center - TBD

    Since 2010, the eyecare industry has arguably been impacted by a greater wave of changes than it has experienced during it's previous 100 years. From prescripti...

    • Language: English

  • 10 Solutions to Fix A Failing Facebook Page

    September 26, 2018, 1:30 PM - 3:30 PM, Sands Convention Center - TBD

    Treating your online business like your real world business is important for its success. Often times a FB page is created, taken care of for a few months and t...

    • Language: English

  • The New Customer Experience: Staying Relevant

    September 26, 2018, 3:45 PM - 4:45 PM, Sands Convention Center - TBD

    With the exception of new medical technology, the process of delivering eye care has remained relatively unchanged for the past 50 years. Our profession has rec...

    • Language: English

  • Climb Up The Rankings: An Intro to Search Engine Optimization

    September 26, 2018, 3:45 PM - 4:45 PM, Sands Convention Center - TBD

    In today's world, if your business doesn't have an online presence, it's almost as if it doesn't exist. But simply having a website for your practice isn't enou...

    • Language: English

  • Building Your Financial Foundation

    September 26, 2018, 5:00 PM - 6:00 PM, Sands Convention Center - TBD

    Optometrists receive very little business training during the traditional 4-year optometric curriculum. Yet, most ODs find themselves, at some point, responsibl...

    • Language: English

  • Creating A Culture of Trust

    September 27, 2018, 7:15 AM - 8:15 AM, Sands Convention Center - TBD

    It all starts with a vision in your mind. But it doesnt stop there. Where you go from here will greatly influence your chances of seeing your vision become rea...

    • Language: English

  • Building Loyalty with Millennials

    September 27, 2018, 8:30 AM - 9:30 AM, Sands Convention Center - TBD

    Millennials are consuming health care in far different ways than their predecessors, and as eye care providers we are seeing drastic changes in competition from...

    • Language: English

  • What Does An Audit Look Like?

    September 27, 2018, 9:45 AM - 10:45 AM, Sands Convention Center - TBD

    When a practice signs up as a participating provider with an insurance company they are agreeing to follow the rules that company has in place. That includes bi...

    • Language: English

  • Intro to Social Media Marketing

    September 27, 2018, 9:45 AM - 10:45 AM, Sands Convention Center - TBD

    Marketing is the key business activity to driving traffic to your practice. We've all used word of mouth as our single most important advertising strategy, but ...

    • Language: English

  • Creating a Practice Budget: The Foundation for Financial Success

    September 27, 2018, 9:45 AM - 10:45 AM, Sands Convention Center - TBD

    Successful businesses follow a structured financial plan for both projecting income and anticipating expenses, yet many small businesses, and most independent ...

    • Language: English

  • The Top 10 Reasons Why Your Business Needs Instagram

    September 27, 2018, 11:00 AM - 12:00 PM, Sands Convention Center - TBD

    Here we identify reasons why investing time into building a social media presence on Instagram is important for business owners. Marketing is the key business a...

    • Language: English

  • DISC - The Science of Communicating and Connecting with People

    September 27, 2018, 11:00 AM - 12:00 PM, Sands Convention Center - TBD

    From kindergarten through college there is much emphasis on our grades and technical abilities and we sometimes lose sight of a very important skill -- how to c...

    • Language: English

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